
Why 'Ikigai' is a Must-Read
Ikigai – The Japanese Secret to a Long and Happy Life Ikigai is a beautifully written and deeply researched exploration of the Japanese concept that translates roughly to "a reason for being" or "a reason to jump out of bed each morning." Héctor García and Francesc Miralles traveled to the Blue Zone of Okinawa to interview the centenarians and uncover the secrets to their longevity and happiness. The book argues that finding your Ikigai—the intersection of what you love, what you are good at, what the world needs, and what you can be paid for—is the key to a long, fulfilling life. The authors present a compelling blend of philosophy, practical advice, and scientific research. They detail the 10 Rules of Ikigai, which include staying active, taking it slow, surrounding yourself with good friends, and living in the moment. The book emphasizes the importance of flow (being completely absorbed in an activity), a healthy diet, and gentle exercise. Ikigai is a gentle yet profound reminder that true happiness comes not from retirement or a life of ease, but from having a clear purpose that keeps you engaged and contributing to the world.
Notable Quotes from 'Ikigai'
"The grand essentials to happiness in this life are something to do, something to love, and something to hope for."
"The happiest people are not the ones who achieve the most, but the ones who have a clear purpose and a strong sense of community."


